The Pebble Time Round is Shape Shifting the Smartwatch Industry

The Pebble Time Round is Shape Shifting the Smartwatch Industry

When people come across the Pebble Time Round, they would immediately think that it’s a classy looking watch, and that may just be pretty much it – but it’s not. It’s a smartwatch. Pebble is what you can call a real smartwatch success story. The company started to set records when they launched a Kickstarter campaign back in 2012. With its many continuous backers, Pebble continuous to “wow” the world with their elegant smartwatch designs. All of their previous watchfaces have been square, and this is the first time they’ve made it round. The new watch also sports a metal frame and is also a smaller device as compared to their earlier models. It is also thinner and lighter as the new watch only weighs about 28-grams. Its weight is just about half the weight of the smallest Apple Watch.

The Pebble Time Round is the Company’s First Round Smartwatch

While looking drastically different from its predecessors, the Pebble Time Round works pretty much the same as the company’s older watches. It has no touchscreen feature (which is somewhat a drag) as it is primarily built for notifications alone. Hence, users will still have to communicate with their smartphones or mobile tablet to gain access to the notification.

Another con for the Time Round is Pebble had to compromise one of their watches defining features – battery life. To make the wristwatch smaller, they had to make the battery smaller. Their new smartwatch will now only last about two days on one charge. Still, even if it does just last only two days, it is still better than most of its competitors.

Eric Migicovsky, the company’s cofounder, stated that the design of the watch was made for people who still wanted the classy look while still being able to keep up with modern, technological times. Since their launch of their first smartwatch that featured a low-power e-paper screen, Pebble has been continuously gaining competitive edge with the big names in this industry, namely Google and Apple.

The cofounder also states that “Apple came in earlier this year and pitched a very distinct version (smartwatch) of the future.” Apple was seen to be looking at developing something similar to sporting a Rolex.  Migicovsky says that their goal for the Pebble Time Round, and with their other smartwatches, is not necessarily to target those in the higher-end markets. They have made smartwatches that have a price range for middle-range markets to gain access to their classy line of timekeeping wrist wear.


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