The LG G5 is the company’s latest flagship smartphone and it is deemed as one of the most innovative and most promising mobile device to-date. However, the South Korean tech giant wants to make sure that everyone gets to know their new phone as they venture to other methods of marketing. So the question is, how did they achieve such a feat? By hiring Jason Stathams.
The LG G5, as Advertised by Many Jason Stathams
Yes, the “s” at the end of Jason Statham’s name is intentional because of the new commercial advertising the LG G5. Why the plural form? Because the star of The Transporter, The Expendables, and Adrenalin plays a multitude of roles in this single advertisement. Practically every face inside the ad is that of Jason Statham’s. Women, children, or even burly and skinny men alike all don the face of the famous action star.
Even though the actor is known to knock out a lot of his in-movie enemies with just a kick or a punch, he is also known to give audiences quite the tickle in their funny bones. This aspect of him can be found in the latest advertisement for the G5 as he impersonates a bunch of different people. Even the robber in the commercial has a mask of Jason Statham’s face, and underneath said mask is (you guessed it) is Jason Statham as well.
The advertisement only runs for a minute but that’s all you’ll ever need. It’s short but really catchy. Furthermore, it’s the type of commercial that you would not hesitate to share within your social media accounts. It just ticks all the right boxes. As of late, there is no need to share really long stories inside social media just to give an impression. Many would rather keep it very short and as simple as possible. LG clearly thought about this when it comes to letting users engage within social media platforms by sharing their latest advertisement about their latest flagship phone.
At the time of writing, the number of people who have watched the LG G5 Youtube clip already broke the 800,000 views mark. On the first day when it was released to the general public, the clip already went over half-a-million viewers. Therefore, it is clear that LG is not just your average tech giant as they might have already mastered the art of marketing through the Internet. With this particular video, they showcased that they can also be very amusing and entertaining aside from just having the smarts to make a great phone.