Apple Music is the new streaming service brought by Apple. A new way of Apple’s presentation of music to its devices which can be enjoyed through a $10 monthly subscription. The acquisition of Beats is one of the reasons for this update.
Apart from the $10 monthly subscription there is also another offer which will be enjoyed for $15 a month it is actually a plan for families with six members to share subscription. The launching of this new updated streaming service will be on June 30 at 100 countries with a three-month free trial. The company will offer complimentary elements which will allow users to use for free that include viewing artists content, although consumers can freely listen to radio but it has limitations.
ALSO APPLICABLE FOR ANDROID DEVICE
The new service will not only run with its home grown platform and will not be limited with its own devices that includes the iPhone, iPad, iPod Touch, Mac computers and Apple TV but the Apple Music service will also be available for devices that runs with Google’s Android.
Apple’s Chief Executive Tim Cook said during a keynote at the company’s WWDC conference in San Francisco attended by more than 5,000 developers in line with the new Apple Music, “It will change the way you experience music forever.”
The company said that the new streaming service will “bring together all the ways people love music.” After a successful purchase recommendation will be shown in Apple’s iTunes Store, ripped from CDs or chosen on-demand from an online catalog of more than 30 million titles moreover the Apple Musicalso includes a 24/7 radio station called Beats 1, and not just that a service which is called Connect, is also featured this service is where artist will present themselves to fans and share a song directly to their iPhone.
Apple’s move to acquire Beats a headphone maker and Beats Music which offers unlimited access to songs through monthly subscription made the Apple Music Streaming Service possible. Although in the past Apple is not interested with this kind of business model but bow time changes as the company witness Spotify and Pandora soar.
With this Forrester Research analyst James McQuivey said Apple comes late to the music streaming business, due in part to Steve Jobs’ refusal to believe that music subscription services would ever work,” and he added that “But the writing is on the wall: digital downloads don’t make sense for consumers that are connected wherever they go.” Can Apple make it? It is yet to be seen.