Apple, which is known for providing a lot of technological advancements to the world, had just recently learned a bitter lesson from China. The tech giant had just recently discovered that the Celestial Kingdom is now slipping out of their grasp as China just decided to ban the company from offering iBooks Store services and iTunes Movies in the country.
Apple Learns a Harsh Lesson From China
China is Apple‘s second-largest market for iPhones, and the nation is vital to the tech-giant’s future. The total revenue being acquired from the Greater China region (which includes Hong Kong, Taiwan, and of course, China) now accounts (at the time of writing) for about 25-percent of the Cupertino-based company’s sales. Furthermore, the firm has already invested heavily in cultivating good relations with the Chinese government. Tim Cook, CEO of Apple, has already visited the nation at least seven times since assuming his position back in 2011.
However, the ruling Chinese Communist Party (CCP) does not seem to value such demonstrations as something akin to goodwill. The CCP sometimes allow sentimentality to get in the way when a foreign company does something that will arouse their paranoia.
Speaking of which, and in this particular case, the movies and digital books that are being offered by the tech giant are considered to be a potential threat to the Chinese Government’s ongoing campaign. Said campaign is about keeping out Western liberal ideas. Additionally, there would seem to be a looming notion that the Cupertino-based tech firm could dominate China’s digital content market must have sent sparks as it may have also offended Beijing’s protectionist instincts.
Due to this experience as to what happened with the movies and books being offered by Apple offers a stern warning for any American tech giant, or perhaps any other international company, that is eager to break into the Chinese market. For instance, Facebook and Twitter are already blocked inside China. However, both social networking giants still hope to get a piece of the Chinese pie as part of their vast Internet market sometime in the future.
Tim Cook, CEO of Apple, as well as Mark Zuckerberg of Facebook, have to learn that no matter how hard they try to convince the Chinese leaders of what could be only innocent intentions and the possible advantages of a partnership, their efforts might just likely go up in smoke. However, because of such resistance, China might have to pay a high price because of it.